SARAH BALDWIN MAKEUP RANGE - THE CLASSICS
I am absolutely thrilled to share with you the start of my brand new makeup range. I have created 5 beautiful creamy lip products for you to enjoy.
I have been working on my brand for a very long time. I first started researching how to create my own makeup line back in 2016. It has been a long time coming. I hope you love the products as much as I loved creating them for you.
WHY DID I START MY OWN MAKEUP LINE? I felt there was a gap in the makeup market for classic makeup. I always found it really hard to find makeup which was non shimmery, non drying, non sparkly, and non glittery. I thought to myself “where is the classic makeup” the makeup which has none of the above and leaves a beautiful creamy classic finish. The number of times I was in a makeup shop and I could not find a classic finish on a lipstick as well as all the eye shadow palettes being shimmery. Again, where are the matt tones which are more classic and timeless.
Hence my journey began…
It was not until 2020 when the real creation began. Before we got married in August 2020, I really struggled to find a pink/nude lipstick. They were either to pink, to purple, to brown, to orange ahhhhhh. I ended up mixing 3 colours together on our special day. I then knew that was the colour I had to master to start my brand off. It has always been very hard to find this colour, brands just can not seem to get the balance right.
I got to work creating my pink/nude creamy lipstick…
“Candyfloss” was born closely followed by “Popping Candy” both luxurious creamy hydrating lipsticks which are full of nourishing ingredients including Vit E and natural Vanillin Extract.
All my products are -
Cruelty Free
Hypo-Allergenic
Non-Comedogenic
Fragrance Free
Halal Certified
Once my lipsticks were created I started creating my lip gloss in shade “Bubblegum” this looks absolutely gorgeous over Candyfloss Lipstick as well as looking superb wearing it alone or over your “Silk” Lipliner. You can click on the below link to see more details on this lovely nude/pink lip gloss.
Closely followed by my Peptide Lip Plumper in shade Marshmallow. I wanted another gloss finish in my range, but with a twist. This product gives you impeccable shine and a gloss finish, yet it is packed full of active skincare ingredients which plump, nourish and smooth your lips. See more details on the below link.
Next I created my classic lip liner in shade “Silk” a flattering light pink shade which sits perfectly under both lipstick shades as well as under both glosses. Can also be worn alone. My lip liner is also hypo-allergenic perfect for sensitive skin. Please see more details on the below link.
Peptide Lip Plumper (gloss finish) in shade “Marshmallow”
Why not bundle up your products and opt for one of my lip bundles. Save £5 on each bundle and also receive FREE SHIPPING. Or alternatively mix and match your products.
Remember before applying your lip products you must prep your lips accordingly -
Apply lip balm before bed
Apply lip balm as part of your morning skin routine
Blot remaining lip balm off when you get to your lip application
Apply a very thin layer of concealer or foundation to neutralise your lips
Apply a touch of powder highlight to your cupids bow and middle bottom lip (optional)
Apply your lip liner and other lip products to suit
Wish to see these tips in action? You can view all the steps in my video below which shows off “Candyfloss”lipstick being applied.
I hope you love wearing the products as much as I do and enjoy the feel and confidence they give you. Thank you for reading and being here today .
Sarah xx
